| Book Title:
|
Complete Art Curriculum Activities: 150 Easy-To-Use Art Lessons in 8 Exciting Creative Media for Grades 1-8 (Paperback) |
| Author: |
Barbara McNally Reuther |
| Publisher: |
Parker Publishing Company; Kit edition (October, 2001) |
| ISBN: |
130425524 |
| Book Title:
|
From Bricks to Clicks: 5 Steps to Creating a Durable Online Brand (Hardcover) |
| Author: |
Serge Timacheff |
| Publisher: |
McGraw-Hill Companies (June 27, 2001) |
| ISBN: |
71371893 |
| Book Title:
|
How to Win Customers in the Digital World: Total Action or Fatal Inaction (Hardcover) |
| Author: |
Peter Vervest |
| Publisher: |
Springer; 1 edition (March, 2000) |
| ISBN: |
3540665757 |
| Book Title:
|
Emotion Marketing: The Hallmark Way of Winning Customers for Life (Hardcover) |
| Author: |
Scott Robinette |
| Publisher: |
McGraw-Hill; 1 edition (December 30, 2000) |
| ISBN: |
71364145 |
| Book Title:
|
Strategic Marketing Management: A Means-End Approach (Hardcover) |
| Author: |
Mark E. Parry |
| Publisher: |
McGraw-Hill; 1 edition (December 26, 2001) |
| ISBN: |
71372229 |
| Book Title:
|
Strategic Marketing Problems (Hardcover) |
| Author: |
Roger A. Kerin |
| Publisher: |
Prentice Hall College Div; 8 edition (August 4, 1997) |
| ISBN: |
136328601 |
| Book Title:
|
The Market Makers: How Leading Companies Create and Win Markets (Businessweek Books) (Hardcover) |
| Author: |
Daniel F. Spulber |
| Publisher: |
Mcgraw-Hill (June 1, 1998) |
| ISBN: |
007060584X |
| Book Title:
|
Market-Based Management: Strategies for Growing Customer Value and Profitability (2nd Edition) (Paperback) |
| Author: |
Roger J. Best |
| Publisher: |
Prentice Hall; 2nd edition (November 2, 1999) |
| ISBN: |
130145467 |
| Book Title:
|
Cases in Strategic Marketing Management: Business Strategies in Muslim Countries (Paperback) |
| Author: |
John A. Quelch |
| Publisher: |
Prentice Hall; 1 edition (May 5, 2000) |
| ISBN: |
130283576 |
| Book Title:
|
Services Marketing (Paperback) |
| Author: |
Valerie Zeithaml |
| Publisher: |
McGraw-Hill Education - Europe (August 1, 2002) |
| ISBN: |
71199144 |
| Book Title:
|
The Brand Chartering Handbook: How Brand Organizations Learn 'Living Scripts' (Eiu Series) (Hardcover) |
| Author: |
Chris MacRae |
| Publisher: |
Addison Wesley Longman; 1st edition (November, 1996) |
| ISBN: |
201877430 |
| Book Title:
|
Integrated Marketing Communications: A Systems Approach (Hardcover) |
| Author: |
M. Joseph Sirgy |
| Publisher: |
Prentice Hall College Div; 1st edition (October 29, 1997) |
| ISBN: |
132056186 |
| Book Title:
|
Managing Services Marketing : Text and Readings (Dryden Press Series in Marketing) (Hardcover) |
| Author: |
John E.G. Bateson |
| Publisher: |
South-Western College Pub; 4 edition (December 30, 1998) |
| ISBN: |
30225191 |
| Book Title:
|
The Infinite Asset: Managing Brands to Build New Value (Hardcover) |
| Author: |
Sam Hill |
| Publisher: |
Harvard Business School Press; 1st edition (September 15, 2001) |
| ISBN: |
1578512492 |
| Book Title:
|
Sales: Games and Activities for Trainers (Paperback) |
| Author: |
Gary B. Connor |
| Publisher: |
McGraw-Hill; 1 edition (May 1, 1997) |
| ISBN: |
70718474 |
| Book Title:
|
The Tourism Development Handbook: A Practical Approach to Planning and Marketing (Paperback) |
| Author: |
Kerry Godfrey |
| Publisher: |
Thomson Learning (October, 2001) |
| ISBN: |
304704512 |
| Book Title:
|
Global Marketing Strategies (Hardcover) |
| Author: |
Jean-Pierre Jeannet |
| Publisher: |
Houghton Mifflin College Div; 3rd edition (April, 1995) |
| ISBN: |
395710456 |
| Book Title:
|
Global Marketing (3rd Edition) (Paperback) |
| Author: |
Warren J. Keegan |
| Publisher: |
Prentice Hall; 3 edition (August 1, 2002) |
| ISBN: |
130669989 |
| Book Title:
|
International Marketing and Export Management (3rd Edition) (Textbook Binding) |
| Author: |
Geral Albaum |
| Publisher: |
Prentice Hall; 3rd edition (June, 1998) |
| ISBN: |
201419645 |
| Book Title:
|
International Marketing Strategy (4th Edition) (Paperback) |
| Author: |
Frank Bradley |
| Publisher: |
Prentice Hall; 4 edition (August 26, 2004) |
| ISBN: |
027365571X |
| Book Title:
|
Pricing: Making Profitable Decisions (Mcgraw Hill Series in Marketing) (Hardcover) |
| Author: |
Kent B. Monroe |
| Publisher: |
Mcgraw-Hill College; 2nd edition (April, 1990) |
| ISBN: |
70427828 |
| Book Title:
|
2000 Professional's Guide to Target Marketing: How to Gain Profitable New Business (Hardcover) |
| Author: |
David W. Cottle |
| Publisher: |
Harcourt Professional Publishing; Bk&CD Rom edition (November, 1999) |
| ISBN: |
156070510 |
| Book Title:
|
CRM at the Speed of Light: Capturing and Keeping Customers in Internet Real Time (Hardcover) |
| Author: |
Paul Greenberg |
| Publisher: |
Osborne/McGraw-Hill; 1st edition (January 17, 2001) |
| ISBN: |
72127821 |
| Book Title:
|
Meeting Customer Needs (Institute of Management Foundation) (Paperback) |
| Author: |
Ian Smith |
| Publisher: |
Butterworth-Heinemann (January, 1994) |
| ISBN: |
750606681 |
| Book Title:
|
Creating New Clients: Marketing and Selling Professional Services (Paperback) |
| Author: |
Paul Denvir |
| Publisher: |
Cassell (January, 2000) |
| ISBN: |
304704261 |
| Book Title:
|
Data Mining Techniques : For Marketing, Sales, and Customer Support (Paperback) |
| Author: |
Michael J. A. Berry |
| Publisher: |
Wiley; 1 edition (May 27, 1997) |
| ISBN: |
471179809 |
| Book Title:
|
The E-Commerce Book: Building the E-Empire (1st Edition) (Communications Networking and Multimedia) (Hardcover) |
| Author: |
Steffano Korper |
| Publisher: |
Academic Pr; 1st edition (August 15, 1999) |
| ISBN: |
124211607 |
| Book Title:
|
Management of A Sales Force (Hardcover) |
| Author: |
William J Stanton |
| Publisher: |
McGraw-Hill/Irwin; 10 edition (November 3, 1998) |
| ISBN: |
025621896X |
| Book Title:
|
Beyond the Pay-Packet: Proven Techniques for Leading, Motivating, and Inspiring Salespeople to Achieve Success (Hardcover) |
| Author: |
John Lidstone |
| Publisher: |
McGraw-Hill Companies (December, 1992) |
| ISBN: |
77076974 |
| Book Title:
|
Strategic Marketing for NonProfit Organizations (5th Edition) (Hardcover) |
| Author: |
Philip Kotler |
| Publisher: |
Prentice Hall; 5 edition (November 27, 1995) |
| ISBN: |
132325470 |
| Book Title:
|
The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making (Hardcover) |
| Author: |
Thomas T. Nagle |
| Publisher: |
Prentice Hall; 2nd edition (May, 1994) |
| ISBN: |
136693768 |
| Book Title:
|
Services Marketing (Hardcover) |
| Author: |
Christopher H. Lovelock |
| Publisher: |
Prentice Hall College Div; 3 edition (January 12, 1996) |
| ISBN: |
134558413 |
| Book Title:
|
Advertising Worldwide : Advertising Conditions in Selected Countries (Hardcover) |
| Author: |
M. Abe |
| Publisher: |
Springer; 1 edition (December 28, 2000) |
| ISBN: |
3540677135 |
| Book Title:
|
Global Marketing Management (6th Edition) (Hardcover) |
| Author: |
Warren J. Keegan |
| Publisher: |
Prentice Hall; 6 edition (October 9, 1998) |
| ISBN: |
139030239 |
| Book Title:
|
High Performance Sales Organizations: Creating Competitive Advantage in the Global Marketplace (Hardcover) |
| Author: |
Darlene Coker |
| Publisher: |
McGraw-Hill; 2 edition (October 26, 1999) |
| ISBN: |
71351604 |
| Book Title:
|
Corporate Religion: Building a Strong Company Through Personality and Corporate Soul (Hardcover) |
| Author: |
Jesper Kunde |
| Publisher: |
Financial Times/Prentice Hall; 1st edition (January 15, 2000) |
| ISBN: |
273643800 |
| Book Title:
|
Unique Now...or Never: The Brand is the Company Driver in the New Value Economy (Hardcover) |
| Author: |
Jesper Kunde |
| Publisher: |
Financial Times Prentice Hall; 1st edition (July 15, 2002) |
| ISBN: |
273659626 |
| Book Title:
|
Managing the New Product Development Process: Cases and Notes (Paperback) |
| Author: |
Robert J. Dolan |
| Publisher: |
Prentice Hall (January, 1993) |
| ISBN: |
201526271 |
| Book Title:
|
Cases in Marketing Management (2nd Edition) (Paperback) |
| Author: |
Luiz Moutinho |
| Publisher: |
Longman; 2 edition (June 28, 1995) |
| ISBN: |
201627442 |
| Book Title:
|
Cases in Marketing Management and Strategy: An Asia-Pacific Perspective (Paperback) |
| Author: |
John A. Quelch |
| Publisher: |
Prentice Hall (June, 1996) |
| ISBN: |
135770572 |
| Book Title:
|
Cases in Strategic Marketing Management: Business Strategies in Latin America (Paperback) |
| Author: |
Guillermo D'Andrea |
| Publisher: |
Prentice Hall; 1st edition (September 8, 2000) |
| ISBN: |
130894907 |
| Book Title:
|
Marketing Management: Knowledge and Skills (Mcgraw Hill/Irwin Series in Marketing) (Hardcover) |
| Author: |
J. Paul Peter |
| Publisher: |
Richard D Irwin; 4th edition (August, 1994) |
| ISBN: |
256137277 |
| Book Title:
|
Management of a Sales Force (Mcgraw Hill/Irwin Series in Marketing) (Hardcover) |
| Author: |
William J. Stanton |
| Publisher: |
Richard D Irwin; 9th edition (January, 1995) |
| ISBN: |
256138184 |
| Book Title:
|
Pricing: Making Profitable Decisions (McGraw-Hill/Irwin Series in Marketing) (Hardcover) |
| Author: |
Kent B. Monroe |
| Publisher: |
Irwin/McGraw-Hill; 3rd edition (September, 2002) |
| ISBN: |
71198601 |
| Book Title:
|
Direct Marketing Rules of Thumb: 1,000 Practical and Profitable Ideas to Help You Improve Response, Save Money, and Increase Efficiency in Your Direct Program (Hardcover) |
| Author: |
Nat G. Bodian |
| Publisher: |
McGraw-Hill; 1 edition (February 1, 1995) |
| ISBN: |
70063400 |
| Book Title:
|
Rethinking the Sales Force: Redefining Selling to Create and Capture Customer Value (Hardcover) |
| Author: |
John DeVincentis |
| Publisher: |
McGraw-Hill; 1 edition (January 15, 1999) |
| ISBN: |
71342532 |
| Book Title:
|
Marketing Management (Hardcover) |
| Author: |
Jose Antonio Rosa |
| Publisher: |
Prentice Hall; 1st edition (January 8, 1998) |
| ISBN: |
23051620 |
| Book Title:
|
The Marketer's Troubleshooter (Hardcover) |
| Author: |
Craig S. Rice |
| Publisher: |
Prentice Hall Trade; 1st edition (May 15, 2000) |
| ISBN: |
139235744 |
| Book Title:
|
Marketing Management: Providing, Communicating and Delivering Value (Textbook Binding) |
| Author: |
Frank Bradley |
| Publisher: |
Prentice Hall; 1 edition (May 1, 1995) |
| ISBN: |
130653438 |
| Book Title:
|
Sales and Sales Management (Hardcover) |
| Author: |
Ralph W. Jackson |
| Publisher: |
Prentice Hall; 1 edition (November 10, 1995) |
| ISBN: |
136061613 |
| Book Title:
|
International Marketing and Export Management (4th Edition) (Paperback) |
| Author: |
Gerald Albaum |
| Publisher: |
Prentice Hall; 4 edition (December 17, 2001) |
| ISBN: |
273655213 |
| Book Title:
|
The Practical Guide to Sales & Marketing Management (Hardcover) |
| Author: |
Gene Garofalo |
| Publisher: |
Prentice Hall (July, 1998) |
| ISBN: |
137758677 |
| Book Title:
|
The Portable MBA in Marketing (Portable Mba Series) (Hardcover) |
| Author: |
Alexander Hiam |
| Publisher: |
John Wiley & Sons Inc (April, 1992) |
| ISBN: |
047154728X |
| Book Title:
|
Marketing Strategy (Management Reader S.) (Paperback) |
| Author: |
Dale Littler |
| Publisher: |
Umi Pub (June, 1995) |
| ISBN: |
750606622 |
| Book Title:
|
Effective Marketing (Paperback) |
| Author: |
Geoffrey Randall |
| Publisher: |
Routledge; 1st edition (October 20, 1994) |
| ISBN: |
415102367 |
| Book Title:
|
Portfolio of Ready-To-Use Model Sales Scripts (Hardcover) |
| Author: |
Howard S. Bishop |
| Publisher: |
Prentice Hall (January, 1989) |
| ISBN: |
136860311 |
| Book Title:
|
A Preface to Marketing Management (Irwin Series in Marketing) (Paperback) |
| Author: |
J. Paul Peter |
| Publisher: |
Irwin Professional Publishing; 7th edition (June, 1996) |
| ISBN: |
256202818 |
| Book Title:
|
A Preface to Marketing Management (Mcgraw Hill/Irwin Series in Marketing) (Paperback) |
| Author: |
J. Paul Peter |
| Publisher: |
Richard D Irwin; 6th edition (September, 1993) |
| ISBN: |
256122512 |
| Book Title:
|
Marketing Management: Analysis, Planning, Implementation, and Control (Hardcover) |
| Author: |
Phillip Kotler |
| Publisher: |
Prentice Hall College Div; 9 edition (May 28, 1999) |
| ISBN: |
132435101 |
| Book Title:
|
The Essence of Marketing (The Essence of Management) (Paperback) |
| Author: |
Simon Majaro |
| Publisher: |
Prentice Hall PTR (September 30, 1993) |
| ISBN: |
013285354X |
| Book Title:
|
The Prentice Hall Encyclopedic Dictionary of Selling (Hardcover) |
| Author: |
Gene Garofalo |
| Publisher: |
Prentice Hall (May, 1994) |
| ISBN: |
135111714 |
| Book Title:
|
How to Make Big Money in Multi-Level Marketing (Paperback) |
| Author: |
Dave Roller |
| Publisher: |
Prentice Hall Press (March 28, 1989) |
| ISBN: |
134178661 |
| Book Title:
|
Marketing Channels: A Management View (Dryden Press Series in Marketing) (Hardcover) |
| Author: |
Bert Rosenbloom |
| Publisher: |
Harcourt; 5th edition (April, 1994) |
| ISBN: |
30977363 |
| Book Title:
|
Complete Handbook of All-Purpose Telemarketing Scripts (Textbook Binding) |
| Author: |
Barry Masser |
| Publisher: |
Prentice Hall Trade; 1 edition (August 2, 1990) |
| ISBN: |
131610686 |
| Book Title:
|
Sales Manager's Desk Book (Hardcover) |
| Author: |
Gene Garofalo |
| Publisher: |
Prentice Hall; 2nd edition (January 15, 1996) |
| ISBN: |
132446251 |
| Book Title:
|
Marketing Management: Principles, Analysis and Applications (Irwin Series in Marketing) (Hardcover) |
| Author: |
Benson P. Shapiro |
| Publisher: |
Richard D Irwin (March, 1985) |
| ISBN: |
256031533 |
| Book Title:
|
Import/Export Can Make You Rich (Hardcover) |
| Author: |
L. B. Lanze |
| Publisher: |
Prentice Hall (August, 1988) |
| ISBN: |
134518578 |
| Book Title:
|
Basic Marketing (Hardcover) |
| Author: |
William D. Perreault |
| Publisher: |
Richard D Irwin; Set Only edition (September 7, 1995) |
| ISBN: |
256139903 |
| Book Title:
|
Global Marketing Management (7th Edition) (Hardcover) |
| Author: |
Warren J. Keegan |
| Publisher: |
Prentice Hall; 7 edition (July 13, 2001) |
| ISBN: |
130332712 |
| Book Title:
|
Marketing Management in the 21st Century (Paperback) |
| Author: |
Noel Capon |
| Publisher: |
Prentice Hall; 1st edition (January 15, 2001) |
| ISBN: |
013915695X |
| Book Title:
|
Short Cycle Selling: Beating Your Competitors in the Sales Race (Hardcover) |
| Author: |
Jim Kasper |
| Publisher: |
McGraw-Hill; 1 edition (February 13, 2002) |
| ISBN: |
71388737 |
| Book Title:
|
Marketing Management: An Asian Perspective (2nd Edition) (Paperback) |
| Author: |
Philip Kotler |
| Publisher: |
Prentice Hall; 2 edition (November 22, 1999) |
| ISBN: |
130109800 |
| Book Title:
|
Why Customers Don't Do What You Want Them to Do and What to Do About It (Paperback) |
| Author: |
Ferdinand F. Fournies |
| Publisher: |
McGraw-Hill; 1 edition (January 1, 1994) |
| ISBN: |
70217017 |
| Book Title:
|
The Power of Consultative Selling (Paperback) |
| Author: |
Bryce Webster |
| Publisher: |
Prentice Hall Press (April 10, 1987) |
| ISBN: |
136862705 |
| Book Title:
|
Marketing Management (Hardcover) |
| Author: |
Michael Czinkota |
| Publisher: |
Thomson Learning; 2nd edition (May 26, 2000) |
| ISBN: |
324072651 |
| Book Title:
|
Exhibitions: A Key to Effective Marketing (Paperback) |
| Author: |
Alfred Alles |
| Publisher: |
Thomson Learning; 2nd edition (June, 1989) |
| ISBN: |
304316407 |
| Book Title:
|
Advertising Communications and Promotions Management (Paperback) |
| Author: |
Rossiter |
| Publisher: |
McGraw-Hill Education (January 31, 1997) |
| ISBN: |
71155147 |
| Book Title:
|
Principles and Practices of Marketing (Paperback) |
| Author: |
David Jobber |
| Publisher: |
McGraw-Hill Education; 3Rev Ed edition (March, 2001) |
| ISBN: |
77096134 |
| Book Title:
|
Guide to College Reading (5th Edition) (Paperback) |
| Author: |
Kathleen T. McWhorter |
| Publisher: |
Addison-Wesley; 5th Bk&Cdr edition (July, 1999) |
| ISBN: |
321037936 |
| Book Title:
|
Sales Management (Hardcover) |
| Author: |
Charles Futrell |
| Publisher: |
South-Western College Pub; 6 edition (May 30, 2000) |
| ISBN: |
30319676 |
| Book Title:
|
Framework for Marketing Management, A (Paperback) |
| Author: |
Philip Kotler |
| Publisher: |
Prentice Hall Business Publishing; 1st edition (July 19, 2000) |
| ISBN: |
130185256 |
| Book Title:
|
Global Marketing Management (Hardcover) |
| Author: |
Masaaki Kotabe,Kristiaan Helsen |
| Publisher: |
John Wiley & Sons (November, 1997) |
| ISBN: |
471592889 |
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